Bell Sports wanted to incorporate spot varnishes into their catalog designs, giving important images & product shots a visual "pop".

Far Western Graphics used a cost effective technique that incorporates the use of a spot matte varnish along with a high gloss flood aqueous coating. This process eliminated running the sheet through the press for extra passes as with standard gloss & matte varnish dry-trap methods.

The result is a product that looks great, dries quickly & seals the entire sheet in one clean pass eliminating common problems that occur with varnish.

We also had the pleasure of producing Bell's 50th Anniversary 2004 Product Catalogs. This included a Wire-O bound catalog with die-cut mylar tabs and a "2004 Product Line" CD-Rom within a transparent plastic sleeve glued to the inside back cover. The second catalog had a multi-level blind embossed cover on an exotic metallic grey stock.